Think Pinterest is just for recipes and wedding inspiration?  Think again.  With 72.5 million users and counting, this discovery, sharing and storage tool has grown into a marketing powerhouse that can't be ignored.  But with it's new features like profile pages, Rick Pins, enhanced search and promoted pins, there are still many things you may not know about the platform.  Read on to brush up on your knowledge.

Feeling the pressure of Q4?  Read on for ideas and tips to attract customers and maximize sales this Holiday season. 

This November, we wanted to take a look at what really makes our brands tick.  4 brands from some of MAGIC's men's shows allowed us to pick their brains and discuss early beginnings, present day reality, and exciting outlook of their brand and business.  We're talking leadership, vision, strategy, brand DNA and much more.

You've seen them before, but they're back and better than ever!  Take a look at some of the BIG brands you can expect to see this February at MAGIC. 

Everyone needs a little pep in their step every once in a while...  So let's take a look behind the brand this week with Ryan Kingrey of Sock it to Me to give us the inside scoop on their early beginnings, how they tamed unicorns, bottled the rainbow, opened new doors, and established the Sock it to Me name and community.

Tired of a menswear market missing colorful variety, Steve Stanton and his team launched Original Paperbacks with the goal of creating a stellar product that delivered consistency, quality and color to men's closet's everywhere.  This week, we're going Behind the Brand to chat with Steve himself to learn more about their unique process, their strategies for success and what to expect this February at PROJECT.

Let's #TBT and watch the recap videos below to re-live what actually went down at the SS17 shows.

Created out of love for vintage denim and its Americana roots, Current/Elliott continues to evolve denim's place within the fashion realm.  We went Behind the Brand to find out how they defined an iconic silhouette, how they're adapting to the Ath-leisure trend and what's next for the brand.

Tuesday, November 01 2016

PROJECT SOLE is proud to welcome the brands of Japan Leather Designers Association to New York for the January 2017 season.  Read on to learn more about these stunning Made in Japan collections. 

MR Magazine posed a couple of questions to noted fashion law expert Douglas Hand to get first hand insight on how to deal with the issue of "knocking-off" one's designs.  

Bringing press and brands together off the tradeshow floor.  Read on for an inside look at the PROJECT MOVE Run Club, in partnership with Equinox. 

Turned up cuffs, micro prints, patches & pins.  Understated details transform every look in this PROJECT SHOW Editorial, shot by Naskademini on the show floor.  

Move over Millennials, it's all about Generation Z.  This week, we're revealing insights and strategies to help you engage with this key demographic.

Because PROJECT's a party and this one's mean to last.  Relive the excitement, right here. 

What kinds of brands catch your eye as you're browsing your social newsfeed? Take a look at some fresh faces in the socialsphere who have succeeded in standing out by doing something unique and interesting.

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